Cookie Policy
Which cookies and similar technologies taseli.co.il uses, why, for how long, and how to change your choice at any time.
On this page
What this policy covers
This policy explains how Go-Top Marketing and Media Ltd ("Taseli") uses cookies and similar technologies, such as local storage, on taseli.co.il. It complements our Privacy Policy.
A cookie is a small text file a website stores in your browser. Local storage is similar, but its contents are not sent to the server with each request.
Your choice
When you first visit taseli.co.il, we show a banner where you can accept all, reject all, or choose by category. "Reject all" is offered on the first screen, with the same prominence as "Accept all", and no category except "Necessary" is pre-selected.
- Until you choose, and if you reject, only necessary cookies are used. Analytics run without cookies, and no advertising pixel is loaded.
- We save your choice together with its version and the time you made it.
- If this policy changes in a way that needs a new choice, we ask again.
Categories
| Category | What it does | Requires consent |
|---|---|---|
| Necessary | Makes the site work: remembers your consent choice, language and display theme, and keeps you signed in to the app. | No |
| Analytics | Helps us understand how the site is used (pages visited, where visitors come from, where they drop off), so we can improve it. | Yes |
| Marketing | Measures the results of our own ad campaigns on Google, Meta and TikTok. Advertising pixels load only after you consent. | Yes |
Google Consent Mode v2
We use Google Consent Mode v2. By default, all Google storage and ad signals are set to "denied" (analytics_storage, ad_storage, ad_user_data, ad_personalization) before any Google tag runs. They change to "granted" only for the categories you accept.
The cookies we use
| Name | Provider | Category | Purpose | Duration |
|---|---|---|---|---|
tsl_consent | Taseli | Necessary | Stores your cookie choice, its version and the time it was made | 180 days |
NEXT_LOCALE | Taseli | Necessary | Remembers the site language you chose | 1 year |
tsl_theme (local storage) | Taseli | Necessary | Remembers your light or dark display preference; removed when you choose "system" | Until you clear it |
| App session cookies | Taseli | Necessary | Keep you signed in to the app and protect forms against forgery | Session, or until you sign out |
tsl_attr | Taseli | Analytics or marketing | Records how you first and most recently reached us (UTM parameters, ad click identifiers, landing page, referrer, language), so we can attribute sign-ups to campaigns. Set only after you accept analytics or marketing | 90 days |
| PostHog, before consent | PostHog (EU) | Analytics, cookieless | Counts anonymous page views without storing anything in your browser | None stored |
ph_* | PostHog (EU) | Analytics | After consent, recognizes repeat visits and links them to an account after sign-up; may record sessions with all inputs masked | 1 year |
_ga | Google Analytics | Analytics | Distinguishes visitors | 2 years |
_ga_* | Google Analytics | Analytics | Keeps session state | 2 years |
_gcl_* (for example _gcl_au, _gcl_aw) | Google Ads | Marketing | Measures conversions from our Google ads | 90 days |
_fbp | Meta | Marketing | Identifies browsers for measuring our Meta ads | 90 days |
_fbc | Meta | Marketing | Stores the Meta ad click identifier | 90 days |
_ttp | TikTok | Marketing | Measures conversions from our TikTok ads | 13 months |
Durations are the maximum; you can delete cookies earlier in your browser settings. Third-party providers may change their cookie names; we update this table when they do.
Without cookies
If you decline cookies, campaign parameters in a link you clicked (such as UTM tags or click identifiers) may still pass in the address bar to the sign-up page, so we can record which campaign a sign-up came from. Nothing is stored in your browser for this.
For our own ad measurement, after you sign up and only if you gave marketing consent, we may send the ad platforms a conversion event from our servers with your email address in hashed form.
Inside the app
The Taseli app uses necessary cookies to keep you signed in and secure. Product analytics in the app are described in the Privacy Policy. Advertising pixels never run inside the app.
How to change your choice
You can change or withdraw your consent at any time:
- Click Cookie settings in the footer of any page on taseli.co.il, and update your choices.
- You can also delete cookies in your browser settings. If you do, the banner will appear again on your next visit.
Withdrawing consent stops future use. It does not affect processing that took place before.
Contact
Questions about cookies: privacy@taseli.co.il.